The Production Room was founded in 1995 as one of the first full time digital commercial recording facilties on the central coast of California. We started with 4 stereo tracks, 16 mb of ram and a 250 mb hard drive. A lot has happened since then. Today we're focusing on ways to serve clients who are creating web based media content. This includes strategic planning to integrate the benefits of traditional media, web design and IT solutions into new programs produced especially for on-line consumers. Join in the conversation. Throw rocks at glass houses. Share your vision of the future. This is the most progressive time in the media arts since Johannes Gutenburg invented movable type!

Tuesday, May 27, 2008

Where Will I Find The MSM?

Remember way back when the term "Liberal Media" was new and Reagan was president? Liberal Media was a definition created by Conservatives who wanted to end the Fairness Doctrine and relax restrictions on corporate media ownership.

Today I see shorthand references to MSM or Main Stream Media all over the place.

The term Mainstream Media is as fictional as the term Liberal Media. In the world of commercially sponsored content there is only Popular Media and Un-popular media.

(Percentage of factual content and your perceptions may vary.)

Consider the major networks. Fox, ABC, MSNBC, CNN, CBS etc.
Which of them qualifies as the "MSM"?
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